Applegreen Blog

Keeping it real by making it digital

Keeping it real by making it digital

As always at Applegreen we keep our eyes on innovation and new developments from all areas of life to get a better understanding of how to satisfy our customers. As in all businesses, on the forecourt digitalisation marches on, mobile phone interaction with the customer increases, signage delivered messages explain offers in more detail, there’s an app for everything.

It’s easy to criticise the speed of change, mobile phones, computer gaming and reminisce about the good old days, when things were more personal, and transactions more analog. However, the smarter and much more positive route is to embrace the changes and educate people on what will become part of everyday reality for upcoming generations. That’s seems to be the kind of forward innovative thinking behind the BBC’s Make it Digital / micro:bit initiative. Get this.. “a pocket-sized codeable computer with motion detection, a built-in compass and Bluetooth technology, to be given free to every child in year 7 or equivalent across the UK”. According to the company – “ Micro Bit is a small, wearable device with an LED display that children can programme in a number of ways. It will be a standalone, entry-level coding device that allows children to pick it up, plug it into a computer and start creating with it immediately.”

It’s amazing how quickly children get into coding. It is of course a perfect way to be creative and the Micro:Bit is designed to talk to other devices and of course other micro:bits. What a fantastic opportunity to enthuse more young people to study science and technology. We love it.